Can you imagine some guy at the supermarket dispensing wine into a water jug? How about one of those plastic jack o’ lantern buckets you see kids carrying around on Halloween? Believe it or not, it may happen sometime within the next year.
Indeed, self-serve wine tanks like the one pictured here are already spreading in France and it’s only a matter of time before the idea makes it’s way to the U.S. Without packaging, the wine can be sold at cheaper prices—all you need is a container to put it in. Emergency gas tank from the trunk of your car? Fill ‘er up!