Because it worked so well for Crystal Pepsi, two brothers have founded CLR CFF—a clear coffee made from “high quality Arabica coffee beans”. The idea is that you can get the caffeine fix you desperately need without staining your teeth.
“We are heavy coffee drinkers,” co-founder Nagy told The Evening Standard. “Like many other people we struggled with the teeth stains caused by it. There was nothing on the market that would suit our needs so we decided to create our own recipe.”
Apparently, the coffee is processed without chemicals and is free of preservatives, stabilizers, and sweeteners.
He added, “Because of the hectic lifestyle we lead we wanted to make a refreshing ready-to-drink coffee which provides the boost but is low in calories.”
The Evening Standard also notes:
The taste is strong, like a potent cold brew, and the bottles are large — one should last all day.
Think this might be interesting in a cocktail? They’re way ahead of you:
Personally, I enjoy the flavor and experience of my morning cup of hot coffee more than the caffeine jolt (whitening mouthwash helps), but I can see how something like this would be appealing. However at £5.99 ($7.50) for two bottles, it won’t fit into everyone’s daily coffee budget.