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Seattle’s Best Wins Over Public With Free Iced Lattes

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The plan was pretty simple: Make a giant, red refrigerator; Fill it with cans of Seattle’s Best Iced Lattes; Place it on city corners; See what happens. The only catch was that the public had to be nosy enough to see what was behind the giant, red refrigerator door.

As it turns out, grumpy, non-morning people are easily coerced into being pleasant with a little free coffee. Who would have guessed? Check it out after the break.

(Via: Ads of the World)

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