A KFC franchise in Utah is helping to combat the diabeetus in the only way it knows how—by selling 800 calorie Mega Jugs loaded with 56 grams of sugar.
From The Week:
The reaction: It’s hard to imagine what KFC was thinking, says Joe Waters at Selfish Giving. Although after “the dreadful Double Down,” it’s no surprise these folks have “deep fried their reputation again.” Give this franchise owner credit for wanting to do some good, says Jenn Savedge at Mother Nature Network. But why not tie the promotion to something healthier like, say, grilled chicken? Trying to link a drink with 56 spoonfuls of sugar to a health cause has to qualify as one of the biggest PR misfires ever.
Indeed, this appears to be a campaign to give more people diabetes which will, in turn, get people to buy more Mega Jugs. I’m on to you Utah KFC.