Apparently, if you open a restaurant with the word “Mac” or “MC” in it, McDonald’s will sic there legal team after you (and probably send Ronald to scare your kids and the Hamburglar to steal your dog). The owners of the upcoming mac and cheese-themed “Little Mac” found this out the hard way.
“We were wrong. A phone conversation with McDonald’s corporate council revealed that any food establishment that opens with “mac” or “mc” in the name is in danger of being sued – even if it obviously does not play off of the global brand. They told us once a restaurant enters their radar, they go after them. And while they may not win in a court of law, we are a small restaurant, with an even smaller budget, and cannot afford the fight.”
Hey, at the very least this is good publicity. If you are in the San Francisco area, these guys might be worth looking up. Well, when they find a new name that is. Currently, one of the owners is accepting ideas on her personal blog.