British pizza fan, Dan May, responded to a contest tweet from his phone company about getting free delivery. When they didn’t respond, he tweeted again and threatened to jump ship to the competition. Suddenly, the two companies were fighting over Dan and it snowballed into free pizza for a year!
Check out the amazing Twitter customer service battle after the break.
Dan told Metro:
“I only sent out a couple of tweets and they both went all-out to compete against one another. It’s a great marketing campaign, it really worked. I was really impressed with Three after being disappointed by O2 but they certainly won the customer back.”