If you saw this viral image on the Internet, or perhaps found a similar setup in your local grocery store, you might have chuckled at the work of what you presumed was some clever employee in the produce department.
But you’d be wrong. This is serious potato business.
The Albert Bartlett potato company has a deal with Twentieth Century Fox for this official promotion. It includes an insert inside the DVD/Blu-ray and a giveaway for a trip to the Kennedy Space Center in Florida (sadly, the contest has ended). Seriously though—cross-promotions don’t get any more amusing than this.