mcdonalds

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McDonald’s is struggling financially, but their packaging design game is strong. Back in May they debuted a takeout bag that turns into a serving tray, and now they’ve developed a takeout container that’s designed specifically for cyclists.

Created by ad agency Tribal Buenos Aires in Argentina, the “McBike” container can be transported on the handlebars of a bike, and it can securely hold a burger, drink and fries.

The McBike debuted in Copenhagen, Denmark, and then it popped up in Medellin, Colombia. The next step, apparently, is to introduce the container to cities that are known for being bike friendly (like Amsterdam and Tokyo). While I haven’t actually seen a cyclist pop into a McDonalds drive-thru before, it seems as though McDonald’s is starting to encourage the idea. Maybe we’ll see it in Portland sometime soon.

Watch the video after the break…

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The problem with getting a bag of food from McDonald’s is finding a way to eat it without making a mess. Sometimes it involves hastily arranged napkins on your desk or balancing food in your lap, so McDonald’s Hungary and agency DDB Budapest have tackled the problem with a brilliant new bag design.

The bottom is made from reinforced cardboard with a tearaway strip so the whole thing can serve as a tray. It’s big enough and sturdy enough to hold a large-sized meal without collapsing. Clever!

See the video after the break.

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McDonald’s has introduced a Create Your Taste menu that allows you to make exactly the kind of burger that you want to eat. There’s kiosk where you make all of your selections, so of course someone had to see just how big a burger they could build. You start with an “artisanal bun” and two quarter pound patties, then add:

10 slices of sharp white cheese
10 slices of pepper jack cheese
10 pieces of bacon
10x pickles
10x red onions
10x guacamole
10x tortilla strips
10x lettuce
10x tomatoes
10x jalapenos
10x grilled onions
10x grilled mushrooms
with 10x mac special sauce, 10x mayo, 5x spicy mayo, 10x sweet BBQ sauce, 10x creamy garlic sauce, 10x mustard, 10x ketchup

Moshe Tamssot built this monster which he calls “The Big Max”. He also ordered fries and a Diet Coke. It all came to just under $25 and weighed almost 4 pounds.

See the video after the break.

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mcdonalds breakfast

Starting in April, several McDonald’s locations in San Diego will finally give customers all-day access to the breakfast menu.

In a company statement to the Chicago Tribune, McDonald’s notes:

“We know our customers love McDonald’s breakfast and they tell us they’d like to enjoy it beyond the morning hours. So next month, we will begin testing all-day breakfast at select restaurants in the San Diego area. We look forward to learning from this test, and it’s premature to speculate on any outcomes.”

McDonald’s has avoided the all-day breakfast option in the past noting a lack of shelf and grill space as the main factors. However, the move makes sense given the fact that breakfast accounts for 25 percent of the company’s sales, and a recent National Restaurant Association survey pointed out that roughly 70 percent of Americans want to dine on breakfast dishes around-the-clock.

Those two factors, combined with the company’s recent struggles, may have finally given McDonald’s the push it needed.

(CNBC via The Consumerist / Image via inazakira)

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These McDonald’s french fry gloves will have you nibbling your fingers. They were designed by ad agency Moroch and sadly don’t appear to be for sale (until someone on Etsy gets wind of this anyway). So, you’ll have to console yourself with a trip out for dinner to get the real thing tonight.

See another picture after the break.

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The Train Of Terror

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I’ll take the bus thank you very much.

See Also: Ronald McDonald Becomes Thor

(via Reddit)

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Grant Imahara of Mythbusters fame is once again teaming up with McDonald’s to demystify how their foods are made. We’ve previously seen him reveal the secrets of the McRib and this time it’s french fries.

See Also: McDonald’s Brings In A Former MythBuster To Convince You That Their Food Isn’t Gross

Rest assured, the number one ingredient is potatoes. However, they do add a few extra, scary sounding things. Dextrose, natural sugar, and corn oil are okay, but dimethylpolysiloxane is a little hard to swallow.

See the video after the break.

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If you head to a McDonald’s in Taiwan on New Year’s Eve, you might have your fries served with a side of cosplay. Employees are taking special occasions like Christmas or New Year’s and turning them into costume wearing occasions. I applaud this idea; let’s make every holiday like Halloween!

Apparently, the costumes are a way to bring in more customers before the year ends, and sometimes they even pay models to come in. Outfits have been based on Child’s Play, Frozen, Dragon Ball, and more. I think McDonald’s should build upon this idea and change the food names on their menus to match the costumes.

See more fast food cosplay pictures after the break.

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mcdonalds batman and joker

I’m about to surprise you: McDonald’s has released a commercial that’s worth watching. It’s all about bringing archenemies together over, you guessed it, a helping of McDonald’s. The illustrations are charming, and they feature a plethora of nerdy characters including Batman and the Joker, Bowser and Mario, Pac-Man, and more! The best part? It doesn’t even make you crave McDonald’s. Well played for getting me to watch an ad McDonald’s, but it fails on the inspiring me to stuff fast food into my face front. I’m okay with that.

Check out the commercial after the break.

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We are not making this one up. This is truly a Black Sabbath cover band that dresses up like the iconic McDonald’s characters. Ronald is on vocals while Grimace, Mayor McCheese and the Hamburglar provide the music. They even have t-shirts for sale, which makes them as real as any other band (until McDonald’s finds a way to shut them down). You can see them in action as they play Frying Pan which you may know better as Iron Man.

See the video after the break.

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